There are companies in all sectors that have suffered significant losses in sales or even had to file for bankruptcy as a result of COVID-19. On the other hand, there are also companies that have adapted their corporate strategies to the changed conditions and some of them have even been able to profit from the crisis. Our survey results * show that many companies are using the crisis to drive digitalization and build new digital sales channels. An impressive 59% of all small and medium-sized companies have adapted their business offerings either completely (16%) or partially (43%) .
Corresponding developments show how important change management is for companies and to a certain extent the concept is comparable lebanon telegram data to Darwin’s theory of evolution. In the end, the companies that “survive” are those that adapt best to their conditions and these can change suddenly – COVID-19 is the best proof of this.
change management models
As with other management concepts, there are various models for change management that companies can use as a guide, and some of the most important are the 3-phase model by social psychologist Kurt Lewin, the 8-stage model by American leadership management professor John So that they are now Paul Kotter, the 5-phase model by economist Wilfried Krüger and the ADKAR model by Prosci® founder Jeff Hiatt. All of these concepts have their advantages and we would like to show you tongliao phone number list what specifically sets them apart.
Lewin’s 3-phase model
Lewin’s 3-phase model is used to easily illustrate social changes in communities and groups. The social psychologist bavo gall evp, cio believed that a company’s change occurs in three phases: thawing, moving, freezing.